We have become a go-to source for many in the community that are embracing technology and not willing to wait for a printed option for their news. We have successfully established our social media presence as a news source and refer socially back to our main website. We have a high conversion rate, decent PPV rate, and a low bounce rate on the website due to the lack of a paywall. Revenue comes from a combination of direct sold advertisements (average tenure of client 6 years) and social engagement that as proven valueable to clients. We are also out in community with sponsorships.