Publication Information

Publication Owner
Tom Stites
Year Founded
Location

Haverill, MA
United States

Years in Operation
11 years

Editorial

Legend
Editorial Strategy
Characteristics that describe the core of the newsroom’s editorial strategy.
Coverage Topics
Topics that are prioritized in the newsroom’s coverage.
Language
Primary language of the newsroom’s content.
Communities Served
Underrepresented communities primarily served as part of the newsroom’s editorial strategy.
Editorial Strategy
Investigative news
Hyperlocal community comings and goings
In-depth feature and explanatory reporting
Coverage Topics
Business
Entertainment & Arts
Government
Politics
Sports & Recreation
Language
English
Communities Served
Low-income communities

Distribution

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Distribution Methods
The methods used to distribute the newsroom’s products.
Products
The types of news products, and/or other products, produced by the newsroom.
Geographic Area
The size of the geographic area that the newsroom primarily focuses on.
Distribution Methods
Website
Geographic Area
Neighborhood(s)
City/Town
County/Counties/Regional districts

Organization

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Employees
The number of full time employees currently working for the company.
Founder Directly Involved?
Is the founder of the company still involved in daily operations?
Tax Status (founded)
The company’s tax status when founded.
Tax Status (current)
The company’s tax status today.
Full Time Employees
0
Founder Directly Involved?
Yes
Tax Status (founded)
Under umbrella of a 501c(3)
Tax Status (current)
Sole Proprietor/no specific tax status

Financial

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Total Budget Allocated
Self reported rough estimates of how much of the company’s total budget is allocated across each of these categories.
Paywall or Gateway
If a gateway exists, the rules governing content accessibility.
Revenue Stream - Largest
The revenue stream that accounts for the highest percentage of the company’s overall revenue.
Revenue Streams
The revenue streams that account for 20% or more of the company’s overall revenue.
Advertising Products
The advertising products sold by the company.
Total Budget Allocated (items may not add up to 100%)
Editorial: 0-10%
Revenue Generation: 0-10%
Product/Technology: 41-50%
Administration: 41-50%
Paywall or Gateway
I don't have a paywall
Revenue Stream - Largest
Foundation funding
Revenue Streams (20%+)
Foundation funding
Small individual gifts
Major individual gifts
Advertising Products
Display
Content Sponsorship

Real-World Impacts

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Real World Impact
Self reported impact on the communities the newsroom serves.

Banyan does not operate a news site but rather seeds and supports independent news co-ops that adopt its model. More than 30 communities have expressed interest in adopting Banyan's model and qualified volunteer leaders are poised to get started once funding is secured.

Publication information last Updated on 10/06/2020