Publication Information

Publication Owner
Suzanne McBride
Year Founded
Location

Chicago, IL
United States

Years in Operation
11 years

Editorial

Legend
Editorial Strategy
Characteristics that describe the core of the newsroom’s editorial strategy.
Coverage Topics
Topics that are prioritized in the newsroom’s coverage.
Language
Primary language of the newsroom’s content.
Communities Served
Underrepresented communities primarily served as part of the newsroom’s editorial strategy.
Editorial Strategy
Hyperlocal community comings and goings
Coverage Topics
Education & Schools
Events in coverage area
Government
Race & Ethnicity
Social Justice & Inequality
Language
English
Communities Served
People of color
Low-income communities

Distribution

Legend
Distribution Methods
The methods used to distribute the newsroom’s products.
Products
The types of news products, and/or other products, produced by the newsroom.
Geographic Area
The size of the geographic area that the newsroom primarily focuses on.
Distribution Methods
Print
Website
Products
Originally-reported articles
Geographic Area
Neighborhood(s)

Organization

Legend
Employees
The number of full time employees currently working for the company.
Founder Directly Involved?
Is the founder of the company still involved in daily operations?
Tax Status (founded)
The company’s tax status when founded.
Tax Status (current)
The company’s tax status today.
Full Time Employees
0
Tax Status (founded)
Under umbrella of a 501c(3)
Tax Status (current)
Under umbrella of a 501c(3)

Financial

Legend
Total Budget Allocated
Self reported rough estimates of how much of the company’s total budget is allocated across each of these categories.
Paywall or Gateway
If a gateway exists, the rules governing content accessibility.
Revenue Stream - Largest
The revenue stream that accounts for the highest percentage of the company’s overall revenue.
Revenue Streams
The revenue streams that account for 20% or more of the company’s overall revenue.
Advertising Products
The advertising products sold by the company.
Total Budget Allocated (items may not add up to 100%)
Editorial: 81-90%
Revenue Generation: 11-20%
Product/Technology: 0-10%
Administration: 0-10%
Paywall or Gateway
Self-reported Sustainability Status
Sustainable
Revenue Stream - Largest
Syndicated Content
Revenue Streams (20%+)
Small individual gifts
Advertising Products
I don’t sell any advertising products.
Publication information last Updated on 09/22/2021